Webinar Wednesday: Twittering for Competitive Advantage

Twitter for Business

On Wednesday I am participating in a Lunch+Learn Webinar hosted by Citrix Online.  The focus of the Webinar is how organizations can participate on Twitter and meet business objectives. You can register for Webinar here.

I will be sharing the Ogilvy 360 Digital Influence strategy and approach for using Twitter (Follow, Create, & Engage) and talking about how Twitter can be used to help address seven business objectives, ranging from managing a crisis to promoting products and services. I hope you can join, here is the Citrix email message:

Social media tools like Twitter are redefining how your customers and stakeholders interact online. Isn’t it time to see if your business can leverage the power of this microblogging platform?

In this interactive, one hour Lunch+Learn Webinar, you’ll get a step by step breakdown of how the Twitter service works and how to get started using it. Moreover, you’ll be able to engage with industry experts on practical ways to integrate Twitter into your business.

Attend this one-hour Webinar to learn:

  • How to get started using Twitter
  • Twitter do’s and don’ts
  • How businesses of all sizes use Twitter to gain an advantage
  • And more…

Lunch+Learn Webinar
Using Twitter to Gain a Competitive Advantage
Wednesday, 8 July
12 noon Australian EST


  • Brian Giesen, Director of Digital Strategy, Ogilvy PR
  • Jonathan Crossfield, Marketing Manager, Netregistry
  • Josh Melman, NETT Magazine Nett Editor, NETT Magazine