Sep
20

5 Things About the Internet (in Australia)

Author:
Category: Australia, Facebook, Research & Insights, Social, Social Media
Date: 2010-09-20

Some interesting nuggets in the August 2010 Australian Online Landscape Review from Nielsen:

  1. Internet Use: 14.84 million Australians used the Internet in the past month
  2. Stickiest Site: Facebook is responsible for 90% of all time spent on social media sites in Australia
  3. Social: Over 70% of Australian Internet users visited a social media site in the past month
  4. Peak Times: 5PM & Mondays are the heaviest times of the week for Internet use
  5. Mobile Web: Mobile Web usage jumped in the past month – more than 250K Australians accessed the Web through a mobile device

Good to see we remain the most Facebook-addicted country in the world!