Digerati – Digital Bombs and Korean digitial literacy

China

Richard Clarke: China is planting digital bombs throughout the US powergrid

http://www.popsci.com/technology/article/2011-06/richard-clarke-china-laying-digital-bombs-across-us

Clarke worked in various high-level security roles for every president from Reagan to G.W. Bush, leaving the White House in 2003 with the title Special Advisor to the President on cybersecurity. He argues that China-backed hackers are systematically attacking America and meeting no resistance when they do so. Google, he says, has been brave enough to stand up and admit it when its networks have been breached. But other companies, usually out of fear of being labeled “not secure,” haven’t done so.

China is the number one word on the mind of every global brand CEO this year

http://fashionscollective.com/FashionAndLuxury/06/the-china-connection/

China Connect, said to be “Europe’s first ever Chinese marketing and internet event,” took place in Paris June 16th and 17th. Topics such as Chinese Consumers, Mobile, E-Commerce, Social Media, Location-Based Marketing, and Television were discussed. Many interesting insights were shared: China is experiencing a wine boom; online marketing will surpass TV marketing by 2013 in China; Jiepang, China’s Foursquare, now reaches 1,000,000 total users; 60% of mobile users in China are under 29 yrs old; every Chinese star has a digital agent to contact to negotiate sponsored tweets; and since 2007 the trade volume of online shopping in China has been growing by 100% per year;

(Thanks to Jean-Marc Thomas for the link)

Major Chinese websites go red for Communist Party of China’s 90th anniversary

http://www.penn-olson.com/2011/06/29/china-websites-go-red/

July 1st is the 90th anniversary of the Communist Party of China (CPC), and a number of China’s major websites and web portals are ‘going red’ in celebration, with specially-created front-page themes showing national flags and the traditional Commnunist insignia. The sites include video-sharing site Youku.com, and web portals Netease and Sina.com.cn,

Baidu’s Android-based Mobile OS coming by the end of the year?

http://thenextweb.com/asia/2011/06/28/rumor-baidu%E2%80%99s-android-based-mobileos-coming-by-end-of-year/

Rumour has it that Baidu, is developing its own Android-based Mobile OS called Qiushi, which will be released by year-end with hopes of dominating the Chinese market by going extremely local.

Tudou shifts strategy away from licensed TV shows and movies

http://www.penn-olson.com/2011/06/28/tudou-licensed-content-strategy/

Tudou.com will stop trying to compete on increasingly pricey licensed/copyrighted movies and TV shows, and will instead focus on two kinds of ‘self-produced’ content: high budget original content and low budget user-generated entertainment content. This also differentiates Tudou from competitors like Youku and Qiyi, which remain focused on existing content.

(Thanks to Pete Mitchell for the links)

SARFT to investigate news content on online video sites

http://www.marbridgeconsulting.com/marbridgedaily/2011-06-28/article/47343/sarft_to_investigate_news_content_on_online_video_sites

China’s State Administration of Radio, Film and Television (SARFT) recently issued a notice that it plans to strengthen oversight into online news broadcasts and other audiovisual programs. The notice, which announced upcoming investigations into Internet firms, aimed in particular at those which produce their own news content.

Other Asia

Sina Weibo signs partner for Japan expansion

http://www.marbridgeconsulting.com/marbridgedaily/2011-06-28/article/47349/sina_weibo_signs_local_partner_for_japan_expansion

Find Japan has announced that it will partner with  Sina on the expansion of Sina’s Weibo microblogging product into the Japanese market.

India set for mobile shift

http://www.warc.com/News/Default.aspx?ID=28401

Consumers in India are adopting increasingly diverse habits on their mobile phones. A new survey suggests that wireless devices are moving beyond simply being used for voice calls, becoming “infotainment” channels instead. Because of the increased multifunctionality of mobile in India, traffic levels could expand 300 times over by 2025. Also, the worth of value-added services might hit $4 billion in 2013.

(Thanks to Vednarayan Sirdeshpande for the link)

Korean teens top tests of digital literary skill

15-year old students from sixteen countries have had their digital literacy put to the test, and Korean kids came out on top – displaying that they possess the most adeptness at using the Internet productively for school work and research. Interestingly, girls performed better than boys in every economy, but the difference was less marked than in print reading: girls scored an average of 24 points more, compared to a difference of 39 points in print. Following Korea were New Zealand, Australia, Japan, Hong Kong China, and Iceland.

http://www.penn-olson.com/2011/06/29/korean-teens-top-tests-of-digital-literacy-skills/

The top ten brands in Southeast Asia

http://www.campaignsingapore.sg/Article/262093,asias-top-1000-brands-report-global-versus-local-in-singapore.aspx

The Top 1000 Asia Pacific Brands report is a proprietary survey co-produced by Campaign and research firm, TNS. It named the top ten brands in SE Asia as follows: 1. Sony, 2. Apple, 3. Samsung, 4. NTUC FairPrice, 5. Canon, 6. Panasonic, 7. Maggi, 8. Hewlett-Packard, 9. LG, and 10. Singapore Airlines.