Businesses frequently dive head first into social media without first mastering the basics and asking themselves the question – why do we want to be social? As their social media activity progresses, holes begin to appear as a result of a lack of research and insights that would have informed their strategy from the outset.
Join CMO of Radian6 David Alston, VP APAC of Radian6 Charlie Wood and Brian Giesen Regional Director of Social@Ogilvy Australia and others for an exclusive, frank panel discussion on how social media listening should be the first step in establishing a meaningful social media strategy for a business – one that is lasting, engaging and rewarding for both customers and stakeholders.
This free event is the first in 2012 from the newly rebranded Social@Ogilvy team in Australia, and we would love to see you attend.
WHEN: Thursday, March 1st, 2012 from 5:30 – 7:30pm
WHERE: Ogilvy Sydney – 72 Christie St, St Leonards, Sydney
Secure your seat for this event below.