Fink and Broadbent present update to David Ogilvy’s advertising insights

At the Asian Marketing Effectiveness Awards in Shanghai on 27 April, Graham Fink, Chief Creative Officer, Ogilvy & Mather China and Tim Broadbent, Global Effectiveness Director, Ogilvy & Mather presented ‘10 new ways to create content that sells’.

Just off stage from their presentation, I caught them for a few extra thoughts on the topic: