Many companies now recognize the power of social media to drive business, but executives often do not leverage social media to enhance their own career. By building a strong social presence, executives can grow their business contacts, raise their public profile and – in some cases – even increase their salary. Content can be shared on many platforms, but you need to be careful that professional work will not appear next to silly cat photos or family snapshots. LinkedIn is the largest social media platform focused on professionals and their careers. The platform helps people connect with like-minded professionals to make them more productive and successful.
In our latest Wall Street Journal webinar, Thomas Crampton and Jonathan Nguyen of Ogilvy & Mather’s Asia-Pacific Social@Ogilvy team together with John Eng, LinkedIn’s Head of Marketing for Asia Pacific and Japan, discussed how you can use social media to enhance your career (and business) as well as latest updated and most powerful strategies for using LinkedIn professionally. It was yet another successful training by Ogilvy & Mather, the Wall Street Journal Asia and Citrix.
Download the deck: 20120627 – Social Media and Your Career, with LinkedIn FINAL