Amitha Amarasinghe

Amitha is the Head of Digital Media at Phoenix O&M, Sri Lanka. His responsibilities include introducing digital media solutions to the communication strategies of their existing network of clients which spans across a variety of industries. Prior to joining Ogilvy, Amitha worked as the Manager – eCommerce, at; a global online travel agency specialized in “online lodging”. He is one of the most experienced digital marketing professionals in Sri Lanka, holding over six years of experience in eCommerce, eMarketing, Online Community Building, and Social Media Marketing. Amitha holds a Bachelor’s degree in Marketing Management from the University of Sri Jayewardenepura in Sri Lanka, and recently completed his MBA at the Postgraduate Institute of Management (PIM) from the same university. He regularly blogs on and you can connect with Amitha on Twitter @Amisampath