Sushmita Sen Gupta

Hi, my name is  Sushmita Sen Gupta and in my  current professional capability, I  head national planning and research at Ogilvy PR, besides heading the Digital PR practice pan India.  In my academic capability, I   am  a MBA( marketing and  operations) from IIT and hold  M Tech  and B Tech degree as well. I have been associated with  social media marketing  from my college days during engineering  and  thereafter professionally have also  provided social media marketing for various business in UK, US, France and Germany.

My present blog is about social media marketing, emerging digital media marketing trends and market analytics. This is a sphere which is undergoing a massive change and I am sure you will all like to add to it. You can reach me at or through my blog by leaving a comment.

Disclaimer: The contents of this blog are totally my views and in no way related to Ogilvy or any other brand.